There was a problem loading the comments.

How to Create PMP Deals?

Support Portal  »  Premium DSP  »  Viewing Article

  Print
PMP (Private Marketplace) deals are exclusive invite-only auctions where a publisher and an advertiser execute a negotiated deal on the specific inventory. This feature allows you to create PMP deals on the platforms and add them to your campaigns.

To create a PMP deal, follow the steps below:

1) Go to the PMP Deals tab in the main menu.
2) Click Add PMP Deal.
3) Fill in the New PMP Deal from:
  • for Status, select Active if you want this deal to be set live when it is created; select Inactive if you want this deal to be paused when it is created;
  • for Name, enter the PMP Deal name;
  • for Advertiser, select an Advertiser for the deal;
  • for Publisher, select a Publisher for the deal;
  • for Start Date, set the date for deal to start;
  • for End Date, set the date for deal to end;
  • for Deal ID, enter the Deal ID provided by the Publisher;
  • for CPM Price, set the price and select its attribute.
file-GYGzGUeesD.png
4) Click Save PMP Deal to create a deal.

Once the PMP Deal is created, add it to the Ad Set. To do that, proceed as follows:

1) Go to the Campaign you want to add the PMP deal to and click Ad Sets.
file-GB2pVPoUO6.png

2) In Ad Sets, click New Ad Set.
file-P00bf8jhEL.png

3) Create Ad Set and go to the Supply tab.
file-d2bmi1nfTR.png

4) Select your Supply Partner:
  • select Private Marketplace Exchange;
  • check the inventory type you need;
  • select the PMP deal and click Add.
file-MIVWIjuwpk.png

5) Click Save Ad Set to finalize the changes.
file-23JSMIl0uQ.png

Share via
Did you find this article useful?  

Related Articles