You can target US states, but not DMA regions. PPCmate has no DMA field. To reach a metro area instead, target its cities, postal codes or a radius on the map.
Target US states
- Open your campaign and go to Targeting → Location.
- Under Allowed Countries, choose United States. States / Provinces stays greyed out until you've picked a country.
- Under States / Provinces, pick the states you want. All 50 states and Washington, D.C. are available.
- Save the campaign.
Target a metro area
- Cities: search for and add the cities in the area.
- Zip/Postal Codes: paste the ZIP codes that make up the area.
- Geo Radius: draw a radius around a point on the map.
Zip codes and Geo Radius are available on Pop-under, Push, Display, Native and Video campaigns. Some of them are also available on Google, Microsoft, Facebook and Instagram campaigns. See What targeting options are available?
Sep 28, 2026
