Supported Macros in PPCmate X

You can use the following macros dynamically inside your URLs:

• {ADVERTISER} – Advertiser ID
• {AD_ID} – Creative ID
• {AD_HEIGHT} – Creative height
• {AD_WIDTH} – Creative width
• {BANNER} – Creative ID (alias of {AD_ID})
• {CAMPAIGN} – Campaign ID
• {CLICK_ID} – Click ID
• {CLICK_URL} – Click event URL
• {CLICK_URL_ENC} – Encoded click URL
• {COUNTRY} – Country ISO3 code
• {IP} – Device IP
• {OS} – Device OS
• {REFERRER} – Referrer page URL
• {REFERRER_DOMAIN} – Referrer domain
• {IMP_PIXEL} – Impression pixel URL
• {THIRD_URL} – 3rd-party tracking URL
• {SSP} – SSP name
• {TRACKING_ID} – Tracking ID
• {VAST_START} – VAST start event URL
• {VAST_FIRST_QUARTILE} – VAST 25% completion event
• {VAST_MIDPOINT} – VAST 50% completion event
• {VAST_THIRD_QUARTILE} – VAST 75% completion event
• {VAST_COMPLETE} – VAST 100% completion event
• {VAST_VERSION} – VAST protocol version