Besides PPCmate's own ad network, you can run ads on Google, Microsoft (Bing), Facebook, Instagram and ChatGPT from the same account. You don't need an ad account on those platforms. You create the campaign in PPCmate like any other, PPCmate builds it on the platform for you, and it's paid from your PPCmate balance. Results show in your dashboard, campaign list and Reports (under Ad Network).
Available to every advertiser
- Google Search, Google Display, Google Demand Gen and Google PMax. See Google Ads from PPCmate: Search, Display, Demand Gen and PMax.
- Microsoft Search: text ads on Bing and Microsoft's search partners. See Microsoft Search Ads (Bing) from PPCmate.
- Facebook and Instagram: image ads in each feed, which run as your own Facebook Page. See Facebook and Instagram Ads from PPCmate.
- ChatGPT: sponsored cards inside ChatGPT answers. See ChatGPT Ads from PPCmate.
Not sure which to use? Compare all 13 formats in Which ad format should I choose?.
How to launch one
- Go to Campaigns → New Campaign and pick the format under What are you running?. The panel shows its pricing, the creative it needs and its minimum daily budget.
- Create the creative in that format (for example Google Search Ad, Microsoft Search Ad, Facebook Ad, Instagram Ad or ChatGPT Ad). A campaign only lists creatives made for its own format.
- Set a daily budget, your max CPC and your targeting, then save. Once everything is in place, PPCmate creates the campaign on the platform within about 5 minutes. The platform then reviews the ad, usually within a few hours.
Rules that apply to all of them
- One campaign, one format. The format is locked once you save, and Facebook and Instagram are separate campaigns. Each campaign runs one ad, built from one approved creative.
- You pay per click. A daily budget and an end date are needed, and delivery is always "as soon as possible".
- Only the settings each platform supports are shown. Pacing, day-parting, frequency caps and inventory lists belong to PPCmate's own network.
- Ads in restricted categories (cryptocurrency, gambling, risky financial products, prescription drugs, adult content, weapons) and links that redirect to another website aren't sent. Facebook and Instagram also refuse credit, employment, housing, political and dating ads.
- The Cost figure on these campaigns is what you pay, including the PPCmate service fee.
Checking status
Campaign Health Check shows whether each campaign is live on the platform, what's stopping it being sent, whether the platform refused the ad (and why), and why a live campaign isn't getting traffic. If you try to switch on a campaign that can't run yet, PPCmate lists the reasons with a Fix button. If a live campaign gets no impressions for 24 hours, you're told in the bell and by email ("Campaign not getting traffic" in Profile → Email notifications).
Your own ad accounts: the Channels menu
The Channels menu is for ad accounts you already have. Connect your Google Ads or Meta ad account to watch its campaigns, spend and conversions next to PPCmate. Monitoring is free and read-only: it syncs every hour and never changes anything. PPCmate can also run a connected account for you (Managed). The Channels page shows what's included and the fee. On connected accounts, the platform bills you directly. The same menu holds the Facebook Page card you need for Facebook and Instagram Ads.
Need help? Contact support.